Sure Advanced Protection Ultimate Fresh Anti-Perspirant is the ultimate sweat and odour hero for all day freshness and a dry and confident feeling and long lasting 72 hour protection. Sure Advanced Protection contains more anti-perspirant active, giving you up to 50% more protection against sweat and body odour. From high intensity fitness and sport to hot holidays abroad and commuter chaos, you need an anti-perspirant that won't break a sweat when under pressure. Sure Advanced Protection contains Motionsense technology, so the more you move, the more it protects, filled with microcapsules that respond to your body; bursting with friction to release freshness throughout the day.