Ariel original washing gel protects your clothes while enhancing whiteness and colour vibrancy. Unlike washing powder, this unique super concentrated detergent activates in cold water and dissolves rapidly, even in a quick cycle. Targeting stains fast, this gel will remove marks while leaving clothes brilliantly clean, brighter for longer, and with a fresh scent. So, you no longer need to choose between cleaning and care. This easy and convenient bottle enables you to measure the precise 37ml dosing with just one squeeze, providing you with up to 35 washes. Warning: Always read packaging before use. Keep out of reach of children. Causes serious eye irritation.