Use the tabbed navigation below to find out more about the EU Cookie Law Regulations
What is a cookie?
Cookies are small files which are stored on your computer. These cookies are used to hold a small amount of data specific to you and the website you are browsing. These cookies are accessed either by the website you're browsing or your computer. This allows the website to deliver a page tailored to a you and enhance your shopping experience.
Category 1: Essential cookies
These cookies are implemented in order to enable basic functionality around a website and the use of its features such as accessing secure areas of the website.
Category 2: Website performance cookies
These cookies collect information on how you visit and interact with the website. For example: The page you visit on a regular basis. These type of cookies do not collect any user or personal information. They are only used to improve how the websites works and it's functionality.
Category 3: Functionality cookies
These cookies are used to identify you so that further related information can be looked up on a server-side database. For example the first time you visit a site you may choose a username which is stored in the cookie, and then provide data such as password, name, address, preferred font size, page layout, etc. - this information would all be stored on the database using the username as a key. Subsequently when you revisit the website the server will read the cookie to find your username, and then retrieve information from the database without it having to be re-entered. We would like to reiterate that these cookies are only used to improve the website functionality & experience.
Category 4: Re-marketing cookies
These cookies are used to deliver relevant adverts to you based on your online shopping habits & experience. They are also used to limit the number of times you see an advertisement. Re-marketing cookies also measure the effectiveness of advertising campaigns. These adverts are placed by advertising networks with the website operator's permission. Quite often advertising cookies will be linked to site functionality provided by the other organisation.
|Cookie name||Category 1: Essential cookies|
|locn||Collecting region code and setting user region|
|lang||Collecting language code and setting display language|
|RFID||User reference id + verification hash collected, for the purposes of session control|
|SID||Collects session ID for the purposes of session control|
|Cookie name||Category 2: Website performance cookies|
|referid||Referral data to track sites that link to platform provider|
|httprefer||Referral data to track sites that link to platform provider|
|RSI||Keeps last 3 keyword searches for the purpose of displaying the last 3 key words so users can quickly go back to them|
|Tracking tags||Analytical services|
|Cookie name||Category 3: Functionality cookies|
|RVI||Collects list of recently viewed items for the purposes of displaying "recently viewed items" panel|
|vbmprods||Collects list of recently viewed items for the purposes of displaying "recommended items" panel|
|vbmtracker||Collects recommended items tracking code for the purposes of building "recommended items" data|
|Setview||Keeps user's preference for the product information display page.|
|setViewPerPage||Keeps user's preference for the number of products to view per page|
|Cookie Name||Category 4: Re-marketing cookies|
These adverts are designed to provide you with a selection of product driven banners based on you're browsing history and shopping experience with wilko.com. These adverts may display products from other categories that are relevant based on your browsing history.
These websites will set various cookies which are used to help us and our advertisers see which advertisements you click on and interact with. Each individual advertiser uses their own tracking cookies and the data taken is not confidential or interchangeable.
Please be aware that restricting or blocking some cookies on wilko.com may have an effect on the functionality of the website and the features within it.
Category 1-3 Enable / Disable cookies
Please consult your documentation or online help files for specific website browsers as the method varies greatly.
Category 4 Enable / Disable cookies
We'd like to continue to utilise re-marketing content that's relevant to you; however, if you would like to opt out of this type of advertising permanently please follow this link. You can also opt-out via the icon displayed on the banner themselves. (See image opposite).
You may wish to visit this website to learn more about the cookies on your device set by other companies, and opt out of them if you wish. (Opens in a new window - please note that we are not responsible for the content of external websites.)